People frequently think of digital marketing as just using social media to sell or promote goods or services, but digital marketing encompasses much more than this. It enables businesses to analyse marketing trends, and allows us to know which techniques are working effectively and which are not. Digital marketing can put customers in control, drive brand loyalty and build brand awareness. It can be easily measured and is relatively cost-effective.

 

Digital Marketing is now very important part of every company to promote their product or services or brand. Its due to the increase of Internet users & Digital devices. So large number of vacancies open in IT industry now. Any graduate can start digital marketing course.